This is an interesting press release from Trust Guard, a company that specializes in Trust Seals…
Grunt (Dot) Com runs split test comparing Trust Guard and McAfee Secure to determine which website security company best suited their needs.
Ogden, Utah (PRWEB) May 24, 2013
As the premier source for Marines to get gear, share stories, find buddies, and carry on the traditions of this great brotherhood, http://www.Grunt.com, recently ran an A-B-C split test comparing the top two online security companies head to head. The split-test was conducted to statistically analyze which security company Grunt.com would use for their website.
“We decided to test Trust Guard against McAfee Secure due to the potential cost-savings of switching. We started a split test using the two different seals and a version without a seal. The conversion rates fluctuated through the test and we quit the test early with Trust Guard ahead of the other two. We were satisfied that the conversion rate was at least as good as McAfee SECURE and for 1/8th the price,” said Caleb Glave, SGT Grit Marine Specialties, Grunt.com.
Trust, a well-known and important factor in running a successful business is the reason that Trust Guard believes that having third-party-verification is so important and so much more profitable.
“We know from years of experience in the business, and from extensive research, that having a safe website, especially one that’s been scanned,has huge benefits. Your visitors will know that your website is safe when it displays a trust mark or seal by Trust Guard. Visitors, who feel safe, tend to stay on your site longer, and more of them become customers. As a result your conversion rate goes up and you make more sales. Being able to do that at a fraction of the cost is just an added bonus,” added Trust Guard’s CMO Cresta Pillsbury.
About Trust Guard Certification Seals
Trust Guard Seals or marks help satisfy your customer’s security, privacy, and business identity concerns in a way that no one else can, so website owners make approximately 9-15% more sales.The Trust Guard PCI Security Scan is the first line of defense in protecting you and your customers from hackers and attacks, by actively scanning your website for over 45,400 known vulnerabilities every day (during off peak hours). In addition, we also combine this product with our industry leading 3rd party website verification service for additional credibility.
About SGT Grit Marine Specialties http://www.Grunt.com
Sgt Grit began in 1988 with one t-shirt and a strong desire to help Marines. It progressed from being a business run out of the basement of his home, to a 22,500 sq. ft. warehouse and showroom with everything a Marine can imagine. Future goals include adding to the existing warehouse and becoming the primary source for Marines to get gear, share stories, find buddies, and carry on the traditions of this great Brotherhood. Grunt is located in Oklahoma City.
About Trust Guard
Trust Guard, LLC is a division of Global Marketing Strategies LLC. (GMS) – An eCommerce security and Search Engine Optimization (SEO) company with over 15 years of online sales and marketing experience. Trust Guard specializes in Website Security, Privacy, and Business Verification Seals that build customer trust and loyalty, increase online sales, and improve website credibility. Trust Guard also offers PCI Compliant security scanning that checks for over 45,400 vulnerabilities hackers might use to compromise websites. For more test results and website security information, please visit TrustGuard.com or our YouTube channel with the latest trust mark / logo / seal test.
SGT Grit Marine Specialties* Caleb Glave* Securities Officer
Trust Guard Contact* Cresta Pillsbury* Chief Marketing Officer
What do you think? Have trust seals improved your conversion rates?